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2019-06-18
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Australia
Australians have widely accepted the fruit juices over the traditional flavored juices such as apple or orange flavored; those had the major market coverage before the entry of fruit juices in the market. There is a huge competition among the local and international fruit juice manufacturers. There is a considerable threat to local players in terms of distribution, marketing and prices. Australian government has highly adopted the worldwide fruit juice standards that came through World Health Organization’s Codex Alimentarius Commission. Over 80.0% Australian do not consumes the fruit in their regular diet that has 2.0% population burdened with diseases, thus to attain its benefits fruit juice with no added sugars could be considered as an alternative. It contains Vitamin C, folate, potassium that provides valuable nutrients to the consumers. Orange juice is most preferred type of fruit juice, having 39.1% market share in total Australia fruit juice market. Australia accounts for over 28,000 hectares of citrus fruit plants and trees, proving 30% citrus for the manufacturing of fruit juice.
Goldstein Research analyst forecast that the Australia fruit juice market size is set to reach USD 1.3 billion by 2025, growing at a CAGR of 2.1% over the forecast period. The Global Fruit Juice Market is accounted for USD 82.4 billion in 2015 and expected to expand at compound annual growth rate of 3.4% over the forecast period. Rising health concerns among the consumers, rising farming of fruits, huge packaging industry and research and development activities in the beverages industry are some of the key factors which are expected to bolster the growth of Australia fruit juice market.
Covered in This Australia Fruit Juice Market Report
The report covers the present ground scenario and the future growth prospects of the Fruit Juice Market for 2017-2025 along with the sales and revenue of the fruit juice. We calculated the market size and revenue share on the basis of revenue generated from major players across the globe. We have forecast the market on the basis of number of fruit juice manufacturers, suppliers and distributors, per unit price, volume consumption.
By Concentration Type
By Flavor Type
By Packaging Type
By Trade
By Distribution Channel
Based on Geography
On the basis of packaging type, tetra packaging accounted for the largest market share of 47.1% in 2017. Tetra packaging provides greater shelf life to the juices and the material used to manufacture tetra packs provides sustainability over the use of other packaging types. The changing diet of the consumers to increase the intake of fiber and vitamins, fruit juices are the most preferred type of juice product, thus over the forecast period it is expected to grow at a CAGR of 2.3%.
Fruit juice market outlook 2017-2025, has been prepared based on an in-depth market analysis from industry experts. The report covers the competitive landscape and current position of major players in the fruit juice market. The report also includes porter’s five force model, SWOT analysis, company profiling, business strategies of market players and their business models. Australia fruit juice market report also recognizes value chain analysis to understand the cost differentiation to provide competitive advantage to the existing and new entry players.
There is a trend of growing health conscious buyers who are able to distinguish between fruit-based beverages and fruit juices. These consumers are informed buyers, highly aware, and have higher disposable income. They have, therefore, led growth in demand for 100% fruit juices over the past few years.
Rising disposable income of consumers and changing eating habits is the major driver for the growth of Australia fruit juice industry. With a surge in the number of working population, which has led to higher disposable incomes, it has nurtured the affordability of packaged fruit juices across the country, and are rapidly replacing fresh homemade juices, and becoming an essential item on breakfast tables.
A decline in consumers’ sentiments caused the inclination towards cheaper alternatives, which is constraining the growth of Australia fruit juice market. Further the high competition among the local and international players and labeling compliances are stagnating the growth of Australia fruit juice market.
Based on geography, New South Wales (NSW) accounted for largest market share of 34.4% in 2017 of total Australia fruit juice market. NSW consists of developed cities where consumer’s annual household income on average is above USD 39,000 and are the major consumers of fruit juices. Further followed by Victoria region accounted for 32.7% market share in 2017 of total Australia fruit juice market.
Australia fruit juice market report comprises of the following companies as the key players in the fruit juice market: The Daily Drinks Co, Coca Cola South Pacific, Del Monte, Kraft Heinz, Grove Fruit Juice Pty Ltd, Nippy’s Fruit Juices Pty Ltd, Lion Co, and Citrus Australia.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Key questions answered in this Australia Fruit juice Market Report
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