Nail Care Industry: Market Trends, Size, Opportunity & Forecast 2017-2025

Market Overview

Global nail care market is growing significantly as nail care is one of the important aspects of personal grooming. As per our statistics, 85-90% of women and 10-12% of men use the nail care products across the world. With the increasing affordability, nail care products are high on demand such as for the nail strengtheners, backed with the continuous supply of nail care products from the nail care manufacturers.

Global Nail Care Market Segmentation

By Gender

• For Males
• For Females

By Products

• Nail Accessories (nail filer, nail clippers and more)
• Nail colors
• Nail color removers
• Nail strengthener and treatment
• Artificial nails and accessories

By Distribution Channel

• Online Channel
• Retail Stores
• Nail Salons

Based on Geography

• North America (U.S. & Canada)  nail care market
• Latin America (Brazil, Mexico, Argentina & Rest of Latin America)  nail care market
• Europe (The U.K., Germany, France, Italy, Hungary, Spain, Poland, Sweden & RoE)  nail care market
• Asia-Pacific (China, India, Japan, Singapore, South Korea, Australia, New Zealand, Rest of Asia)  nail care market
• Middle East & Africa (GCC, South Africa, North Africa, RoMEA)  nail care market

Market Share by Nail Care Products & Geography

On the basis of products, nail colors has the largest market share of 38.0%, being fashionable they are consumed more often, hence they have the highest demand. Nail colors come in various shades and gels, used as per the occasion. Nail colors segment is expected to rise at the rate of 10.04% CAGR over the period of 2017-2025.

Based on geography, North America has the biggest nail care market of USD 8.68 billion, with U.S. alone accounts for 48% revenue of North America market share in 2017 due to larger population and high affordability, but Europe has the high consumption due to presence of fashion capital Paris, London and Milan and is expected to grow at 9.1% CAGR. Asia-Pacific is the second fastest growing region with a CAGR of 8.75% owing to the large number of youth population and their increasing spending abilities.

Market Dynamics-Trends, Drivers and Challenges

According to our global market study on the basis of extensive primary and secondary research, “There is a trend of new concept of nail salons also known as nail bars has come up and have gained popularity especially in U.S. and U.K. as they provide nail care services to the consumers, hence increasing the demand for the nail care products. In U.S. nail salons has generated USD 8.53 billion from 69,700 salons in 2017.”

According to the report, major driving factor for the growth of nail care market is the continuous change in fashion trends and beauty consciousness. To keep up with the fashion trends and personal grooming, the demand is raising for the nail care products to strengthen, smoothen, hydrate and beautify the nails.

Further, the major challenge for the nail care market are the chemicals used in the nail colors, removers, adhesive, nail gels such as formaldehyde, camphor have the adverse effects on the consumer such as nausea, dizziness, and headaches. These effects can lead to discontinuation of the products by the consumers.   

Covered in This Global Nail Care Market Report

The report covers the present ground scenario and the future growth prospects of the nail care market for 2017-2025 along with the statistics of the total shipment of nail care products. We calculated the market size and revenue share on the basis of revenue generated from major players and sales of nail care and products from major players across the globe. 

Nail care market outlook 2017-2025, has been prepared based on an in-depth market analysis from industry experts. The report covers the competitive landscape and current position of major players in the nail care market. The report also includes porter’s five force model, SWOT analysis, company profiling, business strategies of market players and their business models. Global nail care market report also recognizes value chain analysis to understand the cost differentiation to provide competitive advantage to the existing and new entry players.

Nail Care Companies (Key Market Players)

Global nail care market report comprises of the following companies as the key players in the nail care market.

•  COTY
•  L’Oreal
•  Revlon
•  Amway
•  Channel
•  P&G
•  Unilever
•  Oriflame
•  China Glaze

Other high-flying vendors in the nail care market are: Haigh Industries Inc., Alessandro International, Creative Nail Design Inc., Nail Harmony Inc., LCN International, Nail Systems International, Estee Lauder, Natura.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

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Key questions answered in this Market Study

• What is the total market size by 2024 and what would be the expected growth rate?
• What is the revenue of nail care market in 2015-16 and what would be the expected demand over the forecasted period?
• What are the key market trends?
• What are the factors which are driving this market?
• What are the major barriers to market growth?
• Who all are the key vendors in this market space?
• What are the market opportunities for the existing and entry level players?
• What are the recent developments and business strategy of the key players?

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