Product innovation and rising PDI income population in developing countries are the key factors driving the global market of hair styling equipment market.
Light weight and portable products are in huge demand as consumers can carry them while traveling. Innovative products that offer high ease of usage and care are in great demand by individual users in global market.
Global hair styling equipment market is segmented into end users types such as professional users and individual users. Individual users segment is one of the most important segments and comprises more than 45% market share owing to introduction of more innovative products across the globe.
The global hair styling equipment market is projected to surpass USD 19.6 billion by the end of 2024. Further, the market is anticipated to expand at compound annual growth rate of 5.6% over the forecast period i.e. 2016-2024. Geographically, Asia-Pacific is the dominating region in global hair styling equipment market, with China, Australia and Japan are the dominating countries in the region. Asia-Pacific region is closely followed by the Europe with more than 20% share in global hair styling equipments market.
Technology Innovation and Evolving Fashion trends: Major Impel
Consumers are now more conscious about their looks and personal grooming which is positively affecting the growth of global hair styling equipment market. Fashion trends play a vital role in influencing younger generation, leading them to spend more on the latest products in the market. Manufacturers are providing innovative and more easy to use hair styling tools which is a concern among the consumers. Nanomaterials and nanoceramics are some innovative technologies that provide hair styling solution with much less harm to hair.
Global Hair Styling Equipment Market Outlook 2024 contains detailed overview of the global hair styling equipments market in terms of market segmentation by product, by end-users type and by distribution channel. Further, for the in-depth analysis, the report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Scale) analysis, Porter’s five force model and SWOT analysis. This market report also includes provides competitive outlook of some of the major players of the global hair styling equipments market which includes profiling of companies such as Philips N.V, Helen of Troy, Koninklijke Philips, Panasonic, TESCOM, Andis, Beauty Elite Group, Bio Ionic, Devacurl, Drybar, TESCOM, Dyson, Elchim etc. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments. Overall, the report represents comprehensive synopsis on the global hair styling equipments market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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