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2020-02-16
460
China
The China skin care market is swiftly growing and in present scenario it has attained one of the leading position in global market and the leader in Asia Pacific market. The growth trends in China beauty market is continuously propelling since 2010, and as per our projections the market will continue to expand during the forecast period.
Further, the factors such as high purchasing power of consumers specifically in developed cities, even skin type of nearly every person in China, huge marketing & visibility, prevention from the degraded environment & others are primarily driving the growth of the market. Chinese women are witnessed that they spend heavily on skin care products and are demanding towards their skincare routine. As per the statistics, nearly 90% Generation Z population had started to use skin care products before the age of 20. Whereas, among Millennials nearly 75% of them had started to buy skincare products before 20. This growth in statistics shows continuous rise in demand of skin care products, which is anticipated to continue to grow.
Further in terms of distribution channel, online channel plays vital role in the sales & distribution of skin care products. Majority of the consumers tends to do prior research over the internet before actual shopping. Also the Generation Z are estimated to be the top online buyers of skin care products.
Global Skin Care Industry Target Market
By Skin Area
By Product Type
By Pricing
By Distribution Channel
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