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North America
Cloud computing business is projected to witness healthy expansion in terms of adoption and revenue in the near future. Presence of leading vendors of cloud computing in North America and growing adoption of personal cloud services by these companies across the globe is supporting the augmentation of North America cloud computing market. Rising investment by organization in IT infrastructure and cloud services and promotion of Cross Border Privacy Rules (CBPR) by the United States are expected to expand the opportunities for U.S. This is expected to fuel the growth of North America cloud computing market in the near future.
The U.S. based companies are partnering together to expand their business and maintain strong presence in international market. For instance, in 2017, IBM and VMware partnership enabled over 1,400 enterprises to extend their VMware environments to the IBM Cloud services, which also includes AI, data and analytics and IoT. This partnership is aiming to increase the adoption of cloud computing services by global enterprises.
North America Cloud Computing Market is projected to grow at a CAGR of 16.0% during the forecast period. Higher cloud services adoption rates in the region are contributing to the growth of North America cloud computing market.
High rate of internet penetration in the region is also likely to contribute in the expansion of cloud based services market in the region. Over 93% population of Canada have access to internet however, lack of fiber connection in remote locations is a major challenge for the expansion of cloud computing business in Canada. Preferences of Canadian government for storing data in-country due to strict data policies are forcing the international and U.S. companies to establish their operations and data center in Canada. Microsoft and Amazon Web Services have recently announced plans to establish data centers in Canada to provide cloud services within the country. The data centers in Toronto and Quebec City will be the first Microsoft cloud locations in Canada. Other market players such as IBM, SAP, Salesforce, Fujitsu, Bell Canada, Telus, Internap, Cogeco and Rackforce have already established their operations in Canada. U.S. is the dominating country for North America cloud computing market in 2017 and is expected to dominate during the forecast period. The U.S. cloud computing market is projected to reach CAGR of 16.4% through the forecast period.
Trust-related issues in purchasing of cloud services from U.S. tech companies in international market mainly the companies who does not provide local storage is limiting the adoption of cloud services, thereby impacting the growth of North America cloud computing market. Due to strict data privacy policies many U.S. companies such as IBM, Microsoft and AWS have established their data center in foreign markets for storing data in-country. The Trans-Pacific Partnership (TPP) among 12 countries including the U.S. and contribution of U.S. based cloud tech companies for implementing several multi-national agreements are expected to bring new business opportunities for cloud computing in North America region.
Market Synopsis
Market Segmentation
The North America Cloud Computing Market is segmented as follows:
By Country
Market Dynamics: Growth Drivers, Restraints and Opportunities
Key Market Players
Porter’s Five Force Model
Market Landscape: Competition and Beyond
Market outlook for business players and entry level players to ascertain their business in dynamic ecosystem
Expert Analysis
Concluding Remarks
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