Tea Packaging Market in India

Market Outlook

India secures the top position in the production of tea after China. Tea found in India is categorized into 3 types namely Assam tea (highest cultivation), Darjeeling tea (Superior quality tea) and Nilgiri tea (subtle and gentle flavours). Tea packaging depends on the quality of tea to the type of consumer of tea. Gourmet tea manufacturing requires varied design, material and colour as compared to tea manufactured for the masses. The trend of packaging different flavour tea in different coloured tea bags helps not only in differentiating but also attracts the consumer attention.

There is a growing trend of using sustainable tea packaging, which will reduce the health issues and the recyclability of the material will also save the trees and other valuable resources. There is a growing demand of sustainable packaging not only from the environmentalists but also the tea consumers. In 2016, India produced 1,267.36 million kg of tea, all being available for packaging in one or the other forms. Major tea production regions, Assam and Darjeeling, are undergoing through the border stress that negatively impacts the tea industry. Further, India has experienced the declining trend in the tea industry in 2017, majorly due to the government policies such as GST and Demonetization, but in the coming years from 2018, the tea industry is expected to emerge and flourish. Goldstein Research analyst forecast that the India tea packaging market is set to reach USD 3.2 billion by 2025, growing at a CAGR of 5.3% over the forecast period (2017-2025).

Market Segmentation

By Packaging Type

• Tea Bags
• Tea Pouches
• Tea Containers

By Packaging Material

• Plastic
• Paper
• Glass
• Tin/Aluminum

By Tea Type

• Yellow Tea
• Green Tea
• Black Tea
• Puer Tea
• Oolong Tea
• White Tea

By Geography

• Northern India {Market Share (%), Market Size (USD Billion)}
• North Eastern India {Market Share (%), Market Size (USD Billion)} 
• Central India {Market Share (%), Market Size (USD Billion)} 
• Eastern India {Market Share (%), Market Size (USD Billion)}
• Western India {Market Share (%), Market Size (USD Billion)}
• Southern India {Market Share (%), Market Size (USD Billion)}

Packaging Type and Region that Account for Largest Market Share 

Tea Bags accounted for largest market share of 32.9% in 2017. Over the forecast period tea bags is expected to continue its market share on the back of its growing demand for its easy application.

Geographically, North Eastern region accounted for the largest market share of 61.3% in 2017 on the back of major producing region of tea and it is closely followed by Southern India, based on the second tea producing region, which encompasses major packaging industries.

Covered In This India Tea Packaging Market Report

The report covers the present ground scenario and the future growth prospects of the tea packaging market for 2017-2025 along with the market players’ analysis. We calculated the market size and revenue share on the basis of revenue generated from major players in the India region. India tea packaging market is forecasted on the basis of tea packaging production supply and agricultural produce.

India tea packaging Market Outlook 2017-2025, has been prepared based on an in-depth market analysis from industry experts. The report covers the competitive landscape and current position of major players in the India tea packaging market space. The report also includes Porter's five force model, SWOT analysis, company profiling, business strategies of market players and their business models. “India Tea Packaging Market Report” also recognizes value chain analysis to understand the cost differentiation, pricing models to provide a competitive advantage to the existing and new entry players.

Key Players

Our India tea packaging market report comprises of the following companies as the key players

• Tata Global Beverages
• Gujarat Tea Processors & Packers
• Hindustan Unilever Limited
• Associated British Foods
• Duncans Industries Ltd.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

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Key questions answered in this India Tea Packaging Market Report

• What is the total market size by 2025 and what would be the expected growth rate of the market?
• What is the total revenue per segment and region in 2015-16 and what would be the expected revenue per segment and region over the forecast period?
• What are the key market trends?
• What are the factors which are driving this market?
• What are the major barriers to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities for the existing and entry-level players?
• What are the recent developments and business strategy of the key players?

Reasons to buy this market study

• Facilitate decision-making based on strong historic and forecast data for India tea packaging Market
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• Position yourself to gain the maximum advantage of the India tea packaging industry’s growth potential
• Identify key partners and business development avenues across the globe
• Respond to your competitors’ business structure, strategy and prospects.