Water Softener Market Analysis, Outlook, Market Forecast 2017-2025

Market Overview

Rising concerns over global climate changes and population levels are increasing the demand for health, hygiene and safety where water treatment plays a vital role. Strong demand for water softeners originating from residential and commercials users, water and wastewater treatments plants to remove the minerals such as calcium and magnesium from hard water is expected to support the growth of global water softener market. Moreover, rising awareness among consumers related with the harmful effects of hard water on appliances and on human health is propelling the sales of water softeners across the globe. Rapid industrialization is directly impacting the quality of water thereby government is now investing into centralized plants for water treatment to improve the quality of water. The demand for water softeners is primarily driven by the introduction of advanced and innovative water softening instruments featured with anti-scaling, Wi-Fi enabled with self-cleaning technology.

Water Softener Market Segmentation

Global Water Softener Market is segmented on the following basis:

Based on Water Softener Type

• Salt-Based Ion Exchange Water Softener
• Salt-Free Water Softener
• Other Water Softener (Magnetic softeners)

Based on End-User

• Residential
• Commercial
• Industrial

Based on Geography

• North America (U.S. & Canada) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
•  Latin America (Brazil, Mexico, Argentina & Rest of Latin America) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
• Europe (The U.K., Germany, France, Italy, Spain, Poland, Sweden & RoE) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
• Asia-Pacific (China, India, Japan, Singapore, South Korea, Australia, New Zealand, Rest of Asia) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
• Middle East & Africa (GCC, South Africa, North Africa, RoMEA) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
•  Rest of World {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}

Market Share by Water Softener Type & Geography

North America region is accounted for the largest share of global water softeners market in 2016, owing to the rising implementation of advanced water softening instruments in end-use sectors. North America water softener market is projected to grow at a CAGR of 7.0% during the forecast period. Asia-Pacific region is the rapidly budding market for water softeners due to strong economic growth in Asian countries and growing awareness among the consumers regarding the health benefits of soft water usage is positively impacting growth of water softeners in the region. Asia-Pacific region is expected to dominate with 33% share of the global water softener market by the end of 2024, owing to the increasing application of water softener for residential and commercial purposes in developing countries such as China and India.

Based on Water Softener Type

• Salt-Based Ion Exchange Water Softener
• Salt-Free Water Softener
• Other Water Softener (Magnetic softeners)

Based on Geography

• North America (U.S. & Canada) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
•  Latin America (Brazil, Mexico, Argentina & Rest of Latin America) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
• Europe (The U.K., Germany, France, Italy, Spain, Poland, Sweden & RoE) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
• Asia-Pacific (China, India, Japan, Singapore, South Korea, Australia, New Zealand, Rest of Asia) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
• Middle East & Africa (GCC, South Africa, North Africa, RoMEA) {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}
•  Rest of World {Market Size (USD Billion), Growth Analysis (%) and Product Sales ( In Units)}

Trends, Drivers & Challenges to Market Growth

Installation of water softeners reduces the excessive use of detergents and degradation of plumbing systems caused by hard water. These factors are fuelling the demand for water softener across the globe. However, high cost of installation and maintenance inhibiting the adoption of water softener mainly in developing countries. Installation of water softener costs nearly USD 500 to USD 3,000, which is not acceptable by every consumer.

Key Market Players

• BWT AG
• 3M Company
• Culligan International Company
• Whirlpool Corporation
• Pentair Residential Filtration
• EcoWater Systems
• A.O. Smith Water Technologies
• Ion Exchange Ltd.
• Canature Water Group
• Fountain Softeners
• K-water Corporation
• Axel Johnson Inc.
• Harvey Water Softeners Ltd
• KCD IP, LLC
• Waterboss Inc.
• Hans Sasserath GmbH & Co. KG
• Hague Quality Water International
• Fontus Water Pvt Ltd.
• GE Appliances
• MECO Incorporated
• Marlo Incorporated
• Pelican Water Systems
• Kenmore
• Advance Water Softener Ltd.
• Grünbeck Wasseraufbereitung

Covered In This Water Softener Market Report

Market Synopsis

Market Segmentation

The Global Water Softener Market is segmented as follows:

• By Water Softener Type (Market Size, Demand Analysis and Growth Analysis)
• By End-User (Market Size, Demand Analysis and Growth Analysis)

By Region

• North America (U.S., Canada) {Market Size, Growth Analysis and Opportunity Analysis}
• Latin America (Argentina, Mexico, Brazil and Rest of Latin America) {Market Size, Growth Analysis and Opportunity Analysis}
• Europe (Germany, Italy, Spain, France, The U.K., Netherlands, Sweden, Hungary, Russia, Poland, Rest of Europe) {Market Size, Growth Analysis and Opportunity Analysis}
• Asia-Pacific (China, India, Singapore, Japan, Hong-Kong, Australia, New Zealand, South Korea and Rest of Asia Pacific) {Market Size, Growth Analysis and Opportunity Analysis}
• Middle East and North Africa (MENA) {Market Size, Growth Analysis and Opportunity Analysis}
• Rest of World  {Market Size, Growth Analysis and Opportunity Analysis}

Market Dynamics: Growth Drivers, Restraints and Opportunities

• Risk Factors

• Regional Variations
• Recent Trends and Developments

Key Market Players

• Synopsis
• Business Strategy
• Product Portfolio
• SWOT Analysis

Porter’s Five Force Model

Market Landscape: Competition and Beyond

Market outlook for business players and entry level players to ascertain their business in dynamic ecosystem

Expert Analysis

Concluding Remarks

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