Decorative Paint & Coatings Market: Size, Share, Trends, Growth Drivers, Challenges, Key players, Scope & Opportunity Analysis with Regional Outlook By Raw Materials, By Product Type, By Technology & By Distribution Channel for Forecast Period 2017-2030

Global Market Overview

Paints and coatings enhance the design of interior and exterior living space, which creates comfort living and aesthetic beauty. Decorative paints have different functional qualities such as insulation, light absorption, reflection and anti-skid properties. Decorative paints and coatings demand goes along with the construction of new houses and offices or their renovations. Countries such as Saudi Arabia, India are under new building constructions. India per capita per year paint consumption is 4 kg. In industrialized countries such as Germany, it has 18kg per capita paint consumption per year. Thus the developing countries have the opportunity for the growth of decorative paint market. North America architectural coating market is witnessing M&A among the large players since 2013, but ten big players have control over 90% of the market. Sherwin-Williams, one of the major players in paints and decorative market has over 50% hold of Mexico’s architectural coatings market. Global decorative coatings market experience tight competition among the players, pushing it towards overall growth of the market.

Growth in the residential and commercial building construction, increasing renovation activities, rising designers and architects involvement in decoration of the space and growing number of manufacturers and suppliers are some of the factors inducing the growth of decorative paints and coatings market.

Decorative Paint and Coatings Market Segmentation

By Raw Materials

• Resins
  • Polyurethanes
  • Acrylic
  • Polyesters
  • Epoxy
  • Alkyd
• Pigments
• Additives
• Solvents

By Product Type

• Emulsion
• Enamel
• Coatings

By Technology

• Water-based
• Solvent-based
• High Solids
• Powder

By Distribution Channel

• Online
• Offline

By Target Audience

• Paints and Coatings Manufactures
• Raw Material Suppliers
• Chemical Manufacturers
• Suppliers and Distributors
• Architects and Designers

Based on Geography

• North America (U.S. & Canada) {Market Share (%), Market Size (USD Billion)}
• Latin America (Brazil, Mexico, Argentina & Rest of Latin America) {Market Share (%), Market Size (USD Billion)}
• Europe (The U.K., Germany, France, Italy, Hungary, Spain, Poland, Sweden & RoE) {Market Share (%), Market Size (USD Billion)}
• Asia-Pacific (China, India, Japan, Singapore, South Korea, Australia, New Zealand, Rest of Asia) {Market Share (%), Market Size (USD Billion)}
• Middle East & Africa (GCC, South Africa, North Africa, RoMEA) {Market Share (%), Market Size (USD Billion)}

Maket Share by Type & Geography

On the basis of raw material, resins accounted for largest market share of 28.1% in 2017 of the total global decorative paint and coatings market. Resins are the most important component in coatings that help in achieving adhesion, hardness, durability and chemical and solvent resistance, by forming useful films.

Based on geography, North America accounted for largest market share of 34.1% in 2017 of the total global decorative paint and coatings market. Major players of manufacturing paint and coatings are located in North America region. Asia-Pacific decorative paints and coatings market is fastest growing at a rate of 4.8% annually.

Market Trends, Drivers and Challenges

Decorative paints uses harmful solvents and other environment challenging raw materials. Thus there is rising trend of shifting towards the use of sustainable and eco-friendly alternatives, and acquiring smart ways for clean contribution. Various companies have manufactured eco-friendly paint and coatings, and promote them through various campaigns.

The advancement in paint and coating technology is attracting the consumers to play with colors in efficient and decorative manner. Additionally, personal disposable income along with the urbanization in a region is impacting the demand from consumers and driving the growth of global decorative paint market and decorative coatings market.

Paints and coatings have protective and decorative properties, but on the other hand it also has adverse impact on environment by the use of lead, zinc, chromate, and other additives, also it has adverse impacts on people health. Globally decorative and paints manufacturers are facing a challenge to divert their manufacturing operation towards using of natural and eco-friendly raw materials.  

Covered in This Decorative Paint and Coatings Market Report

The report covers the present ground scenario and the future growth prospects of the Decorative paint market and Decorative coatings market for 2017-2030 along with the global sales and global revenue. We calculated the market size and revenue share on the basis of revenue generated from major players across the globe.

Decorative paint and coatings market outlook 2017-2030, has been prepared based on an in-depth market analysis from industry experts. The report covers the competitive landscape and current position of major players in the decorative paints and coatings market. The report also includes porter’s five force model, SWOT analysis, company profiling, business strategies of market players and their business models. Global decorative paints and coatings market report also recognizes value chain analysis to understand the cost differentiation to provide competitive advantage to the existing and new entry players.

Key Players

Global Decorative paint and coatings market report comprises of the following companies as the key players in the Decorative paints and coatings market: Herrenknecht AG, Komatsu Ltd., The Robbins Company, Mitsubishi Heavy Industries, Ltd., Kawasaki Heavy Industries, Ltd., Hitachi Zosen Corporation, The Boring Company.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

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Key questions answered in this Decorative Paint and Coatings Market Report

• What is the total market size by 2030 and what would be the expected growth rate?
• What is the revenue of Decorative paints and coatings market in 2016-17 and what would be the expected demand over the forecasted period?
• What are the key market trends?
• What are the factors which are driving this market?
• What are the major barriers to market growth?
• Who all are the key vendors in this market space?
• What are the market opportunities for the existing and entry level players?
• What are the recent developments and business strategy of the key players?

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