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2019-06-18
310
Global
Market Overview
In today’s world increasingly dynamic IT environments, the ability to securely access, manage and protect software and hardware assets is more important than ever. Likewise, data masking technology provides data safekeeping by swapping sensitive content with non-sensitive information, but doing so in such a way that the copy of content that looks and acts like the original. Data masking is now a vital requirement across all industries. Protecting important and confidential company information in non-production environment has become one of the primary critical tasks over the recent years and data masking enabled the production data to be safely used for development, testing, outsource partners among other non-production purposes, which is the major factor for bolstering the growth of data masking market around the world.
Goldstein Research analyst forecast the global data masking market to expand at a CAGR of 9.1% during the forecast period 2016-2024. Further, the market is anticipated to reach USD 834.5 million by the end of forecast period.
The report covers the present ground scenario and the future growth prospects of the data masking market for 2016-2024 along with the total revenue of data masking industry in every region. We calculated the market size and revenue share on the basis of revenue generated per segment, regional and country level. The revenue forecast is given on the basis of number of data masking companies and current growth rate of the market.
Based on organization type, large enterprises accounted for the highest market share of 70% in 2016 and will continue to dominate the market during the forecast period. Moreover, data masking market in SME’s is projected to witness growth at a significant rate during the forecast period.
Global Data Masking Market Outlook 2016-2024, has been prepared based on an in-depth market analysis from industry experts. The report covers the competitive landscape and current position of major players in the global data masking market. The report also includes porter’s five force model, SWOT analysis, company profiling, business strategies of market players and their business models. Global data masking market report also recognizes value chain analysis to understand the cost differentiation to provide competitive advantage to the existing and new entry players.
Our global data masking market report comprises of the following companies as the key players in the global data masking market: IBM Corporation, Informatica, CA Technologies Inc, Solix Technologies Inc., Innovative Routines International Inc., Oracle Corporation, Deplhix, MENTIS, Micro Focus, Compuware Corporation, Ekobit d.o.o. and ARCAD Software.
According to our global data masking market study on the basis of extensive primary and secondary research, one major trend in the market is growing adoption of cloud based data masking services. Organizations now understand the benefits of leveraging a cloud platform as these cloud based deployment helps to reduce the storage cost and network cost by extracting a subcategory of production data that can be uploaded to the cloud.
According to the report, major driver in global data masking market is cyber threat against an organization’s data which is enormous and ever-evolving, and the consequences of a breach are devastating. Data masking ensures that only the people who need to see data can see it. It’s used to safeguard various types of data, including intellectual property, personally identifiable data, protected health data, as well as financial data, such as payment card information, which is the major factor propelling the market growth within numerous industries.
Further, the report states that one challenge in global data masking market is managing cyber security. With systems facing threats from both inside and outside the network, cyber threats become more severe and possess a major challenge for the market growth.
Geographically, North America accounted for dominated the global data masking market. Asia Pacific is anticipated to be the fastest growing region for data masking market, at a CAGR of +12% during the forecast period. Moreover, developing countries such as China, Russia and India among others showcase immense growth opportunities owing to significant government initiative to accelerate the growth of manufacturing, IT, retail and BSFI sector.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
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Key questions answered in this global data masking market report
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