Global Cognitive Assessment and Training Market Size, Trends Analysis, Application, Components, and Forecast 2016-2024

Global Cognitive Assessment and Training Market

Market Overview

Growing concerns over high-performance, self-regulation and memory development are boosting the demand for cognitive and brain fitness solutions around the world. Cognitive assessment and training is becoming a billion dollar business and thereby key market players are increasingly focusing on the development of advanced brain training apps and solutions to strengthen their market position. Moreover, rising need for the improvement of employees performance in organizations driven the cognitive assessment and training solutions for corporate environment. In 2015, as per Association for Talent Development, leading U.S. organizations spent over USD 170 billion on employee learning and development programs. Rising expenditure by companies for training and development of employees are accelerating the growth of cognitive assessment and training market. Furthermore, education sector and healthcare sector are vastly adopting the cognitive assessment and training solutions to meet the critical challenges while assessing the mental health of students or patients.

Market Segmentation

Global cognitive assessment and training market is segmented on the following basis:

Based on Components

• Cognitive Assessment & Training Solutions

• Assessment Programs
• Data Management
• Project Management
• Data Analysis and Reporting

• Cognitive Assessment & Training Services

• Training and Support
• Consulting

Based on Assessment Types

• Pen and Paper Based Assessment
• Online Assessment
• Biometrics Assessment

Based on Application

• Clinical trials
• Classroom Learning
• Brain Training
• Corporate Learning
• Research

Based on End-User

• Healthcare
• Education
• Corporate
• Others (Government)

Based on Geography

• North America (U.S. & Canada) {Market Size (USD Billion), Growth Analysis (%) and Adoption Rate (%)}
• Latin America (Brazil, Mexico, Argentina & Rest of Latin America) {Market Size (USD Billion), Growth Analysis (%) and Adoption Rate (%)}
• Europe (The U.K., Germany, France, Italy, Spain, Poland, Sweden & RoE) {Market Size (USD Billion), Growth Analysis (%) and Adoption Rate (%)}
• Asia-Pacific (China, India, Japan, Singapore, South Korea, Australia, New Zealand, Rest of Asia) {Market Size (USD Billion), Growth Analysis (%) and Adoption Rate (%)}
• Middle East & Africa (GCC, South Africa, North Africa, RoMEA) {Market Size (USD Billion), Growth Analysis (%) and Adoption Rate (%)}
• Rest of World {Market Size (USD Billion), Growth Analysis (%) and Adoption Rate (%)}

Market Size and Forecast (2016-2024)

Rising prevalence of cognitive impairments is leading to the huge adoption of cognitive assessment and training programs and solutions globally. Global cognitive assessment and training market valued USD 2.20 billion in 2016 and is projected to grow at a CAGR of 29.5% during the forecast period.

North America and Europe together held the largest market share of global cognitive assessment and training market, due to wide adoption of cognitive assessment and training in treatment for cognitive diseases. North America cognitive assessment and training market valued USD 0.8 billion in 2016 and is projected to reach USD 5.57 billion by 2024. Asia-Pacific region is expected to experience the robust CAGR during the forecast period, owing to the growing concerns about cognitive health and diseases in both education and healthcare sector.

Market Drivers and Challenges

Factors such as rising brain fitness awareness and growing concerns over memory performance and skills enhancement are driving the growth of global cognitive assessment & training market. Increasing number ageing population leads to mounting prevalence of diseases such as Alzheimer’s are propelling the demand for solutions which can tackle the critical conditions. Healthcare industry players are continuously investing in cognitive assessments tools and solutions to improve the brain fitness of patients and thereby creating pool of opportunities for cognitive assessment & training business.

Key Market Players

• Cambridge Cognition Hldgs
  • Synopsis
  • Business Strategy
  • Product Portfolio
  • SWOT Analysis
• Pearson Education
• ImPACT Applications, Inc.
• CogniFit
• LearningRx
• Listen and Learn Centre
• GL Assessment
• Brackets
• Quest Diagnostics
• Cogstate Ltd.
• NeuroCog Trials
• ProPhase, LLC
• ERT Clinical
• Brain Resource Company
• CRF Health
• MedAvante, Inc.
• Savonix Inc.
• Akili Labs

Scope Background

Market Synopsis

Market Segmentation

The Global Cognitive Assessment and Training Market is segmented as follows:

• By Components (Market Size, Demand Analysis and Growth Analysis)
• By Assessment Type (Market Size, Demand Analysis and Growth Analysis)
• By Application (Market Size, Demand Analysis and Growth Analysis)
• By End User (Market Size, Demand Analysis and Growth Analysis)

By Region

· North America (U.S., Canada) {Market Size, Growth Analysis and Opportunity Analysis}

• Latin America (Argentina, Mexico, Brazil and Rest of Latin America) {Market Size, Growth Analysis and Opportunity Analysis}
• Europe (Germany, Italy, Spain, France, The U.K., Netherlands, Sweden, Hungary, Russia, Poland, Rest of Europe) {Market Size, Growth Analysis and Opportunity Analysis}
• Asia-Pacific (China, India, Singapore, Japan, Hong-Kong, Australia, New Zealand, South Korea and Rest of Asia Pacific) {Market Size, Growth Analysis and Opportunity Analysis}
• Middle East and North Africa (MENA) {Market Size, Growth Analysis and Opportunity Analysis}
• Rest of World {Market Size, Growth Analysis and Opportunity Analysis}

Market Dynamics: Growth Drivers, Restraints and Opportunities

• Risk Factors

• Regional Variations
• Recent Trends and Developments

Key Market Players

• Synopsis
• Business Strategy
• Product Portfolio
• SWOT Analysis

Porter’s Five Force Model

Market Landscape: Competition and Beyond

Market outlook for business players and entry level players to ascertain their business in dynamic ecosystem

Expert Analysis

Concluding Remarks