According to Goldstein Research, “Shifting smart devices towards 4G connectivity is an emerging trend. 4G and 3G connectivity based tablets are witnessing notable growth in India. Detachable tablets are projected to witness healthy double digit growth in the near future.”
India tablets market is segmented on the basis of type of tablets, by operating system, by screen size and by connectivity. Size segment of India tablets market is further bifurcated into 6-7 inches, 8-10 inches and 10 or more inches. Screen size plays an important role in purchasing decision of tablets for consumers. 6-7.9 inches screen size tablets are facing decline in the market share due to shifting of consumer preference towards bigger screen. Shipments of 10 or more inches screen size tablets is increased by 40% in 2016 and held nearly 12% revenue share of India tablets market. 8 to 10 inches screen size tablets are widely accepted. In 2016, over 190 million units of 8 to 10 inches screen size tablets were shipped across the globe.
Over 70% share of tablets ranging below USD 150 which are sold in India is occupied by local players such as Datawind, iBall and Micromax. Apple dominated the premium tablets ranging over USD 300 in Indian market and iPad Air 2 is the top selling model of Apple in India.
Advance technology: Disrupting the tablet market
Leading market players are taking step ahead and are looking beyond regular products to bring new innovative products into the market. In built projector feature of Lenevo’s Yoga Tab 3 Pro is an example of such innovations. Tablets works on Android is widely accepted in India and holds the largest share of India tablets market. Advance technology such as retina display tablets with high resolution and high pixel density is gaining immense popularity among Indian users. Amazon’s Kindle and waterproof tablets are also likely to boost the demand for tablets in India over the forecast period.
“India Tablets Market Outlook 2024” contains detailed overview of the India tablets market in terms of market segmentation by type of tablet, by operating system, by size and by connectivity.
Further, for the in-depth analysis, the report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Scale) analysis, Porter’s five force model and SWOT analysis.
India tablets market also provides competitive outlook of some of the major players of India tablets market which includes profiling of companies such as Samsung Electronics Co. Ltd., Apple Inc., Datawind, Micromax, Lenovo Group Ltd., iBall Company, Asus Tek Computer Inc., HTC Corporation, Xiaomi Inc., Google Inc., Amazon Fire, Microsoft Corporation, Huawei Technologies Co. Ltd., Sony Corporation, Toshiba Corporation and Acer Inc. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments.
Overall, the report represents comprehensive synopsis on the India tablets market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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