According to Goldstein Research, “The growth of the gaming industry is majorly fuelled by the growing Smartphone and popularity of new gaming genre such as MMO and E-sports across the Europe”. The wide adoption of smartphones as gaming device has made it easier for gaming companies to provide innovative gaming concepts with new monetary models to expand their business
Europe Games Market Outlook 2024
The Europe games market is segmented based on component type, by gaming platforms, by game genre type and by distribution channel. Distribution channel is further bifurcated into online and offline channel. Online channels accounted for the highest revenue share in the Europe gaming market as more than 54% of revenue generated through the sales of games and hardware through online channels.
The Europe games market valued USD 23.6 billion in 2016 owing to rapidly rising mobile games popularity. Further, the market is anticipated to expand at a CAGR of 5.0% to reach USD 34.9 billion over the forecast period i.e. 2016-2024.
Geographically, Germany is the largest European country by revenue share of more than USD 3.7 billion in 2016, with downloads generating the highest revenue on the online gaming market in the same year. The German gaming industry is majorly driven by the huge popularity of TV and PC gaming consoles with roughly 23.3 million smartphone gamers and 30.2 million Pc and TV console gamers out of 40 million gamers across the country. Number of gamers in German market will continue to rise from approximately 40 million gamers in 2014 to more than 43 million gamers in 2017.
Growing Average Spending Over Games: Major Boost
The three biggest gaming industries in Europe (U.K, Germany and France) are responsible for approximately 50% of the total European gaming revenues. With USD 3.7 billion in revenue Germany is the largest European gaming market but at the same time French gamers spend approximately more on gaming contents than Germans (France USD 164, Germany USD 158), Belgium and Sweden also accounts for the significant average spending on gaming contents with Belgium spends an average of USD 130 annually on gaming, while Sweden spends an average of about USD 150.
Europe games market analysis report contains detailed overview of the Europe games market in terms of market segmentation by component type, by gaming platforms, by game genre type and by distribution channel. Further, for the in-depth analysis, the report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Scale) analysis, Porter’s five force model and SWOT analysis.
Europe Games Market Report also provides competitive outlook of some of the major players which includes profiling of companies such as Activision Blizzard, Electronic Arts, Microsoft, Sony, Tencent Holdings, Unisoft, Nintendo, Mojang, Apple, Nexon, Netmarble, NetEase, TakeTwo Interactive, Konami, DeNA, Disney, Interactive, Google and Bnadai Namco. etc. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments.
Overall, the report represents comprehensive synopsis on the Europe games market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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