According to Goldstein Research, “Rising consciousness for external outlook and appearance among young consumers is driving the growth of beauty supplements market." Beauty supplements are the best substitute which provides health nutrients with beauty benefits. Beauty supplements are mainly popular among young consumers and the rising demand can be seen in developing countries such as Brazil, China, Russia and Indonesia.
The global beauty supplements market is segmented based on applications, by supplement form and by distribution channel. Applications of beauty supplements are further bifurcated into skin care, hair care, nail care and others. Skin care beauty supplements dominate the overall beauty supplements market with more than 40% share in global market. However, rising hair related problems expected to boost the sales of hair care supplementary products.
Based on distribution channel, offline distribution channel accounted for the largest market share of global beauty supplements market. Offline distribution channels such as speciality stores and drug stores accounted for 55.0% market share of beauty supplements. On the other hand, online distribution channel is expected to dominate the market over the forecast owing growing internet penetration and mass advertisements over internet.
Geographically, Asia-Pacific dominated the global beauty supplements market in 2016 which is closely followed by the Europe. European beauty supplement is largely concentrated in France, Germany, Italy and U.K. Europe's beauty supplements market is majorly driven by the anti-aging concerns, with most beauty supplements market in skin and hair care segments. The success behind the growth of beauty supplements in Europe is due to widespread availability of beauty supplement products.
Innovation and development of beauty supplement products: Major Impel
Market players are continuously striving to attract more consumers towards their products, in order to sustain and maintain their market position in the market. Manufacturers are also providing supplements in different and attractive forms to increase their consumer base. For instance, U.S supplement player Nature's Bounty is offering gummies supplemented with biotin, and are packaged in colourful packaging specially tailored to encourage and attract beauty concerned consumers.
“Global Beauty Supplements Market Outlook 2024” contains detailed overview of the global beauty supplements market in terms of market segmentation by applications type, by supplements form and by distribution channel.
Further, for the in-depth analysis, the report encompasses the industry growth drivers, market challenges, risk analysis, market attractiveness, BPS (Base Point Scale) analysis, Porter’s five force model and SWOT analysis.
Global Beauty Supplements Market Report also includes competitive outlook of some of the major players which includes profiling of companies such as Amway, The Boots Company, Murad U.K Ltd., BeautyScoop, Life2good Inc., Neocell Corporation, HUM Nutrition Corporation, Meiji Holdings Co., Ltd, Reserveage Nutrition, Llc, Vemedia etc. The company profiles include business strategy, geographical revenue distribution, major information of the companies which encompasses business outlook, products, services and industries catered, financial analysis of the company and recent developments.
Overall, the report represents comprehensive synopsis on the global beauty supplements market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.
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